Case Study

Success Story: Property Developers Maximise the Value of Referrals

Sugar has had a major positive impact on our business. It helped us increase sales by 50 percent and improve customer service dramatically!

Helga Fernandez, Project Manager, SDB

All sales professionals love referrals. But no industry relies on them quite like real estate. Home buyers are most likely to find their real estate agent through a referral. And, when they do, 70 percent contact only one agent during the buying process. That number jumps to 85 percent when they work with an agent they’ve used previously.

For property developers, real estate firms and their brokers, managing leads and keeping track of buyers and sellers cannot be left to chance. Starting with a central database for all customer related data including documents and easily customizable workflow, SugarCRM delivers visibility and control throughout the buying and selling process. And email marketing has never been simpler. Create targeted lists from contacts, schedule and automate campaigns, and monitor campaign ROI click by click.

Watch the clip below and witness how SugarCRM helps these project managers and makes their jobs easy.

Curious how your business process will look with CRM in place? Refer to our process flow below, where your customer engagement quality is enhanced through the use of collaborative management platform, SugarCRM.

process

 

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